When it comes to social media, many agents are intimidated because they feel like they are never in enough places, or posting enough to enough people. How do you overcome this fear? What easy strategies can you implement into your social media platforms to generate leads? Should you consider outsourcing? On this episode, I talk about the importance of social media, the kinds of content you can create and cost effective ways to get results.

People are telling you all of their business in real time about every major life occurrence that could lead to a successful real estate transaction. -Marki Lemons-Ryhal

Takeaways

• Social media is overwhelming for most agents because they fear that they aren’t doing enough.
• Invest 60 minutes per day on social media: listening, updating your database, and finding out what’s important.   
• Outsource your routine social media practices, not your messaging.

Social media doesn’t have to be difficult if we stick to a simple system. Building it into our schedule means we’ll always be consistent. Keeping track of life events gives us something to connect with people on, and using videos makes us more engaging. It’s all about using social media to listen, allowing you to implement cost-effective strategies and tools that can increase your leads.

Want more social media and technology tips to grow your real estate business? Click here to join our free Facebook Group!